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Tuesday, 30 April 2013

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Can you really use YouTube to boost your business?


If you’ve been looking for new ways to improve your bottom line and boost your marketing prowess online, the odds are fantastic that you’ve stumbled upon at least a handful of resources talking about how to use YouTube for business.

Easily one of the most popular websites in the world – and a burgeoning social network unto itself – the fact of the matter is that YouTube offers smart and savvy business owners like yourself a tremendous amount of leverage if used properly. There are a handful or more powerful benefits of that you’ll be able to reap the moment that you begin to push for YouTube integration and mastery, the kinds of advantages that are almost unfair when you deploy them against your competition.

You’ll be able to create instant credibility and fantastic expert status almost out of thin air

Because of the visual medium that YouTube operates in – everything on the site is video – you’re going to be seen as a credible expert from the moment that your clip begins to roll. People just associate folks that are on camera and presenting information or content as the experts of their field, regardless of whether or not this is 100% true.

This gives you the chance to exert incredible influence over your marketplace, as they will look to you subconsciously as a leader – and will be much more likely to buy into what you’re pitching as well as purchase what you’re selling.

If you design your content to be specifically tailored towards establishing US a true expert before you begin to jump right into your sales pitch, you’ll be able to establish a real relationship that can not only make you buckets and buckets of money – but also help you become truly wealthy.

Multimedia has been proven time and time again to beat out single media marketing

While you’ll still see lesser entrepreneurs and backwards businesses continue to try and hit home runs with just a single marketing piece or advertisement, the people that are setting the world on fire with their sales records and financial windfalls – even in the middle of our currently crippled economy – are the ones who have mastered multimedia marketing strategies.

It’s just not enough to hope to convince someone to not only trust and believe you right away – with just a single interaction – but also to pull out their wallet, turnover they are hard earned money for a product that is a may not have even been searching for in the first place, and then be overjoyed with the entire process the way that single step marketing is constructed.

But when you can turn the tide and start to use multimedia marketing – coming at them from all
different corners including YouTube videos, YouTube comments, and hotlinks inside of your YouTube media that bring them deeper into your sales funnel – you’ll be able to boost your results dramatically without any real extra effort whatsoever.

This has the potential to change the way you market forever, and enjoy incredible results in the process.

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Author: The Social Yeti
The Social Yeti is a happily married father of four. He helps businesses learn how to use social media to engage with their customers and increase their online presence. He's no Guru, but enjoys spending time in his cave, playing around with social media.Twitter, Facebook or Google+

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