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Tuesday 9 April 2013

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What's the benefit of Social Media for your Business?

Posted by Unknown , 09:53 12 Comments so far

Using social media for your business or organization provides many benefits that you wouldn't normally get with other marketing or networking methods.  The rise of social media over the past decade has paved the way towards using it as one of the best methods of communicating and interacting with potential customers and clients.  Facebook, Twitter and the other social media networks attracts billions of users from around the world.  This makes them the perfect place to center your marketing campaigns and increase sales.


Online Presence
Having an online presence of any type in this day and age is extremely important for the success of your business, even if it’s a simple website.  However, having a social media presence on the social networking websites can really benefit your business for a variety of reasons. 
  •  First, it allows you to interact with your readers and audience in a smooth and efficient manner that everybody is familiar with.
  •  Second, having a social media presence will allow you to interact with everybody from the comfort of your own computer.  
You can add links to your social media pages on your website and vice versa, which will increase the amount of visitors and views your website receives.


Promotional and Marketing Purposes
You can capitalize upon the presence of your social media profiles for marketing and promotional purposes.  While blatantly spamming advertisements or promotions on your profile page won’t get you far, kindly informing readers about a problem and offering them a solution is one of the time tested strategies in internet market, and any type of marketing for that matter. 
Promoting your business on social media is easy because of the sheer number of people that you probably have linked to your various profiles and pages.  Also the very nature of social media is conductive towards the advertising and marketing professionals.  People can share posts or tweets they find enjoyable, and this action of sharing will increase the readership and viewership of the posts and tweets that you make on the social media platforms.

Promote your Business
If you are the owner of a small business, then it would be a good idea to start your social media campaigns today by starting up a business page on Facebook and a Twitter account as well.  After you have made your accounts you can then start posting regular updates about your business such as product specials, new products and general information to help your customers. Using social media to promote your business is fast and easy, and it doesn't take a degree in computing to do it either.  Make sure you give your viewers the information they want to hear that will actually help them, versus bombarding them with offers that they probably aren't interested in.

There are numerous benefits associated with using social media for business.  First, it gives you an online presence from which you can interact with others online.  You can also promote your business and promote your products or services that you are offering.

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Author: The Social Yeti
The Social Yeti is a happily married father of four. He helps businesses learn how to use social media to engage with their customers and increase their online presence. He's no Guru, but enjoys spending time in his cave, playing around with social media.Twitter, Facebook or Google+

12 comments:

  1. MissClairTrebes10 April 2013 at 11:08

    Hi Sam,

    Great first post! A social media lover myself (well as it's my biz too) I've found this post a really good read!

    Social Media has changed how businesses do business, so its really important people start using these free tools to really take their business to the next level!

    Looking forward to more posts as they come!

    Good job!
    Clair

    ReplyDelete
  2. Unknown10 April 2013 at 11:11

    Thanks for the comment :)

    Social Media has really changed the landscape for business advertising and connecting with customers

    Sam
    The Social Yeti

    ReplyDelete
  3. Unknown11 April 2013 at 01:16

    It's amazing how many people can be reached by having social media accounts. When I first started my 'business' accounts I was a little worried how I would get followers thinking why would people follow me who don't know me. But i have suprised myself and I love to see the traffic coming from my social media connections. The great thing about it is that in time it can have a HUGE impact :-)

    ReplyDelete
  4. Web design company7 June 2013 at 08:37

    Social media plays an vital role in the business and it helps in improvement of the business and it should be worthful.php development bangalore

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  5. Unknown7 August 2013 at 09:05

    Thanks for sharing the idea there would be some apprehensions from segment but i am up for it.Social Media Exchange

    ReplyDelete
  6. Unknown13 September 2013 at 11:10

    There ar a many articles and web log posts out there that sing the praises of social media promoting — however social networks like Twitter, Facebook, and Pinterest have had a significant impact on lead generation and sales. If you follow my web log, you recognize that I’ve written lots of them myself.
    Benefits of Social Media Marketing

    ReplyDelete
  7. Unknown6 November 2013 at 20:03

    Social media has evolved into something beyond just connecting two people. It has become a powerful tool for various aspects of society, such as politics and in your case, business. Not only does online marketing via social media cost much less, but it has an unbelievable reach, extending all that way to the other side of the world.

    Kristofer Mcginty @ ReachForFreedom.com.au

    ReplyDelete
  8. Unknown25 February 2014 at 13:40

    Social media marketing seems to be the new trend for businesses, especially those who are just starting and doesn’t have the financial capacity to utilize the more traditional methods. These are great insights to the alternative, which is really becoming modernized, in my view. More power to you and more posts to come!

    Marta @ canyonmarketing.com

    ReplyDelete
  9. Unknown13 November 2014 at 06:31

    Posting blog with good content and sharing in social media networks is the great ways to improve the traffic to our website.
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    ReplyDelete
  10. Unknown15 March 2018 at 10:24

    Excellent Post . Really , This information is valuable for me . Thanks for sharing .
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